Gladwell, Malcolm, 1963-

The tipping point : how little things can make a big difference / Malcolm Gladwell ; [with a new afterword by the author]. - 1st Back Bay pbk. ed. - Boston : Back Bay Books, 2002. - xii, 301 p. : ill. ; 21 cm.

Originally published: Boston : Little, Brown, c2000.

Includes bibliographical references and index.

9780316346627


Social psychology.
Contagion (Social psychology)
Causation.
Context effects (Psychology)

HM1033 / G543 2002

302