00990cam a2200253 4500 549 20230410120903.0 060907n1999 cau eng 076191109X funglode553 eng JA 85 H236 1991 324.7 Handbook of political marketing / edited by Bruce I. Newman Thousand Oaks, CA : Sage Publications, 1999 xxiv, 792 p. : ill. ; 27 cm. Conceptual and historical origins of political marketing -- Management of political campaigns -- Analysis of the political marketplace -- Development of political strategy -- Execution of political campaigns -- Political marketing and democracy. Campaign management. Political campaigns. Marketing. Newman, Bruce I. Publisher description http://www.loc.gov/catdir/enhancements/fy0656/99006226-d.html lcc bk 53814 53814 0 0 lcc 0 0 CS BJB BJB CS 2018-10-24 1 0 JA 85 H236 1991 00000008689 2018-10-24 00:00:00 1 2018-10-24 bk