TY  - BOOK
AU  - Bob,Clifford
TI  - The marketing of rebellion: insurgents, media, and international activism 
T2  - Cambridge studies in contentious politics
SN  - 9786611113100
AV  - JC 328.5 B663m 2005
U1  - 322.4 
PY  - 2005///
CY  - Cambridge, New York
PB  - Cambridge University Press
KW  - Ejercito Zapatista de Liberación Nacional (México)
KW  - Ejercito Zapatista de Liberaciaón Nacional (México)
KW  - Ejército Zapatista de Liberación Nacional
KW  - swd
KW  - Insurgency
KW  - Government, Resistance to
KW  - Human rights
KW  - Cross-cultural studies
KW  - International relief
KW  - Non-governmental organizations
KW  - Public relations
KW  - Mass media
KW  - Primera Jornada de Catalogación
KW  - Aufstand
KW  - Ogoni
KW  - Electronic books
N1  - Includes bibliographical references (p. 207-225) and index; Insurgent groups and the quest for overseas activism -- Power, exchange, and marketing -- From ethnic to environmental conflict: Nigeria's Ogoni movement -- The making of an antiglobalization icon: Mexico's Zapatista uprising -- Transnational marketing and world politics
N2  - The Marketing of Rebellion rejects the common view that needy groups readily gain help from selfless nongovernmental organizations (NGOs). Even in the Internet age, insurgents face a Darwinian struggle for scare international resources - and, to succeed, they must aggressively market themselves. Based on primary document analysis and more than 45 interviews with local activists and NGO leaders, the author shows that support goes to the savviest, not the neediest."--Jacket
UR  - http://www.contentreserve.com/TitleInfo.asp?ID={B4FE18AE-4F57-4332-A22A-A67C1A5D433C}&Format=50
UR  - http://www.contentreserve.com/TitleInfo.asp?ID={B4FE18AE-4F57-4332-A22A-A67C1A5D433C}&Format=900
UR  - http://site.ebrary.com/id/10201753
UR  - http://www.myilibrary.com?id=111310
ER  -