TY  - BOOK
AU  - Popkin,Samuel L.
TI  - The reasoning voter: communication and persuasion in presidential campaigns 
SN  - 0226675440 (cloth : alk. paper) :
AV  - JK 524 P828r 1991
U1  - 324.973 
PY  - 1994///
CY  - Chicago
PB  - University of Chicago Press
KW  - Presidents
KW  - United States
KW  - Election
KW  - Presidentes
KW  - Estados Unidos
KW  - Elecciones
KW  - Voting
KW  - Votación
KW  - Political campaigns
KW  - Campañas políticas
N1  - Includes bibliographical references (p. 261-280) and index; The reasoning voter -- Acquiring data: the process of becoming informed -- Going without data: information shortcuts -- Going beyond the data: evidence and inference in voting -- Attributable benefits and political symbols -- Expectations and reassessments: surges and declines in presidential primaries -- The democratic primaries of 1976: Watergate and the rise of Jimmy Carter -- The republican primaries of 1980: George Bush, Ronald Reagan, and the legacy of 1976 -- The fight to redirect the democratic coalition in 1984
UR  - http://www.loc.gov/catdir/description/uchi051/91007610.html
UR  - http://www.loc.gov/catdir/toc/uchi051/91007610.html
ER  -