Stromer-Galley, Jennifer <br/><br/>
Presidential campaigning in the Internet age / 
Jennifer Stromer-Galley. 
 - xiii, 224 pages :  illustrations ;  24 cm 
<br/><br/>Includes bibliographical references (pages 189-214) and index. 
<br/><br/>Introduction: The Paradox of Digital Campaigning in a Democracy -- 1996: Mass-Mediated Campaigning in the Nascent Internet Age -- 2000: Experimentation in the Internet Age -- 2004: The Paradigm Shift -- 2008: Networked Campaigning and Controlled Interactivity -- 2012: Data-Driven Networked Campaigning -- Conclusion: Shifting Practices of Political Campaigns and Political Culture. 
<br/><br/> Presidential Campaigning in the Internet Age challenges popular claims about the democratizing effect of Digital Communication Technologies (DCTs). 
<br/><br/><label>ISBN: </label>9780199731947 (pbk. : alk. paper) 0199731942 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet in political campaigns--United States.<br/>Digital communications--United States.<br/>Presidential candidates--United States.<br/>Candidatos presidenciales--Estados Unidos<br/>Comunicaciones digitales--Estados Unidos<br/>Internet  --Aspectos políticos--Estados Unidos
<br/><br/><label>LC Class. No.: </label>JK 2281  / S921p 2014 
<br/><br/><label>Dewey Class. No.: </label>324.7/3