<?xml version="1.0" encoding="UTF-8"?>
<mods xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" version="3.1" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-1.xsd">
  <titleInfo>
    <title>Marketing de l'art et de la culture</title>
    <subTitle>spectacle vivant, patrimoine et industries culturelles</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Bourgeon-Renault, Dominique.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">fr</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Paris</placeTerm>
    </place>
    <publisher>Dunod</publisher>
    <dateIssued>c2009</dateIssued>
    <dateIssued encoding="marc">2009</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">fre</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>x, 262 p., viii p. de pl. : ill. en coul.</extent>
  </physicalDescription>
  <note type="statement of responsibility">coordonné par Dominique Bourgeon-Renault ; prâeface de Yves Evrard et Marc Filser.</note>
  <subject authority="rvm">
    <topic>Arts</topic>
    <topic>Commercialisation</topic>
  </subject>
  <subject authority="rvm">
    <topic>Industries culturelles</topic>
    <topic>Gestion</topic>
  </subject>
  <subject authority="ram">
    <topic>Marketing de la culture</topic>
    <geographic>France</geographic>
  </subject>
  <subject authority="ram">
    <topic>Art</topic>
    <topic>Commercialisation</topic>
    <geographic>France</geographic>
  </subject>
  <subject authority="ram">
    <topic>Industrie culturelle</topic>
    <geographic>France</geographic>
    <topic>Gestion</topic>
  </subject>
  <classification authority="lcc">NX634</classification>
  <classification authority="ddc" edition="22">338.473 060944</classification>
  <identifier type="isbn">9782100505821</identifier>
  <identifier type="isbn">2100505823</identifier>
  <recordInfo>
    <recordContentSource authority="marcorg">MUQ</recordContentSource>
    <recordCreationDate encoding="marc">090122</recordCreationDate>
    <recordChangeDate encoding="iso8601">20230410124144.0</recordChangeDate>
    <recordIdentifier>80805</recordIdentifier>
    <languageOfCataloging>
      <languageTerm authority="iso639-2b" type="code">fre</languageTerm>
    </languageOfCataloging>
  </recordInfo>
</mods>
