McQuail, Denis <br/><br/>
Mass communication theory :  an introduction / 
Denis McQuail 
 - 2a ed. 
 - London :  Sage Publications,  1987 
 - vi 352 p. 
<br/><br/><label>ISBN: </label>0803980698 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.
<br/><br/><label>Subjects--Index Terms: </label>Mass communication  Theories 
<br/><br/><label>LC Class. No.: </label>P 90  / M478m 1987 
<br/><br/><label>Dewey Class. No.: </label>302.2/34/01