TY  - BOOK
AU  - McLuhan,Marshall
AU  - Gordon,W.Terrence
TI  - Understanding media: the extensions of man 
SN  - 1584230738
AV  - P 90 M478u 2003
U1  - 302.23 
PY  - 2003///
CY  - Corte Madera, CA
PB  - Gingko Press
KW  - Mass media
KW  - Medios de comunicaciÃ³n de masas
N1  - Includes bibliographical references (p. 569-574) and index
UR  - http://www.loc.gov/catdir/toc/ecip044/2003012174.html
ER  -