TY  - BOOK
AU  - Sparks,Glenn Grayson
TI  - Media effects research: a basic overivew 
SN  - 9780495567851 (pbk.)
AV  - P 90 S736m 2010
U1  - 302.23 
PY  - 2010///
CY  - Boston, MA
PB  - Wadsworth
KW  - Mass media
KW  - Social aspects
KW  - Research
KW  - Methodology
KW  - Medios de comunicación de masas
N1  - Includes bibliographical references and indexes
UR  - http://www.loc.gov/catdir/enhancements/fy1104/2008940347-b.html
UR  - http://www.loc.gov/catdir/enhancements/fy1104/2008940347-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy1104/2008940347-t.html
ER  -