02390cam a2200409 a 4500 118610 20230410130420.0 060705s2007 maua b 001 0 eng 14438406 acquire 2 shelf copies policy default claim1 2010-02-12 lcc bk 2006022220 GBA6A5282 bnb 013620562 Uk 1405144114 (hardback : alk. paper) 9781405144117 (hardback : alk. paper) 1405144122 (pbk. : alk. paper) 9781405144124 (pbk. : alk. paper) (OCoLC)ocm70292004 DLC DLC BAKER C#P YDXCP UKM BTCTA DLC Eng P96.I5 N558 2006 302.2 22 Newsom, Doug. Bridging the gaps in global communication / by Doug Newsom. Malden, MA, USA : Blackwell Pub., 2007. x, 153 p. : ill. ; 23 cm. Includes bibliographical references (p. 143-147) and index. Ch. 1. Organization of information -- Ch. 2. Concepts -- Ch. 3. Politics -- Ch. 4. Economics -- Ch. 5. Nonverbal interaction : action, sound, and silence -- Ch. 6. Theories of signs and language -- Ch. 7. Theories of symbolic interaction, structuration, and convergence -- Ch. 8. Theories of discourse -- Ch. 9. Frames of reference -- Ch. 10. Ethical issues -- Ch. 11. Legal issues -- Ch. 12. The roles of advertising and public relations -- Ch. 13. Miscommunication and consequences -- Ch. 14. Developing a worldview. "This major textbook for a growing area of study provides the reader with the framework necessary for understanding the implications of communication in the global media marketplace. Using practical examples, Newsom offers students and media professionals as indispensable guide to mastering the art of international and intercultural communication."--BOOK JACKET. Communication, International. Intercultural communication. Table of contents only http://www.loc.gov/catdir/toc/ecip0616/2006022220.html Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0802/2006022220-b.html Publisher description http://www.loc.gov/catdir/enhancements/fy0802/2006022220-d.html dpf 74193 74193 0 0 lcc 0 0 HU BJB BJB HU 2023-04-10 4 0 P96.I5 N558 2006 00000111808 2018-10-25 00:00:00 1 2018-10-25 bk