Beville, Hugh Malcolm <br/><br/>
Audience ratings :  radio, television, and cable / 
Hugh Malcolm Beville, Jr 
 - Hillsdale, N.J. :  Erlbaum Associates,  1988 
 - xvii, 407 p. 
 - Communication .
 - Communication (Hillsdale, N.J.) .
<br/><br/><label>ISBN: </label>080580174X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Radio programs--Rating.<br/>Television programs--Rating.<br/>Programas de televisión<br/>Programas de radio<br/>Teleaudiencia
<br/><br/><label>LC Class. No.: </label>PN 1991.75  / B571a 1988