TY  - BOOK
AU  - Beville,Hugh Malcolm
TI  - Audience ratings: radio, television, and cable 
T2  - Communication
SN  - 080580174X
AV  - PN 1991.75 B571a 1988
PY  - 1988///
CY  - Hillsdale, N.J.
PB  - Erlbaum Associates
KW  - Radio programs
KW  - Rating
KW  - Television programs
KW  - Programas de televisión
KW  - Programas de radio
KW  - Teleaudiencia
ER  -