TY  - BOOK
AU  - Koch,Jonathan
AU  - Kosberg,Robert
AU  - Norman,Tanya Meurer
TI  - Pitching Hollywood: how to sell your TV and movie ideas 
SN  - 1884956319 (pbk.)
AV  - PN 1992.7 K76p 2004
U1  - 808.23 
PY  - 2004///
CY  - Sanger, Calif.
PB  - Quill Driver Books/Word Dancer Press
KW  - Television authorship
KW  - Marketing
KW  - Motion picture authorship
KW  - Cine
KW  - Argumentos, tramas, etc
KW  - Guiones cinematográficos
KW  - 20160900
N1  - Includes bibliographical references (p. [145]-151) and index; Chapter 1: Who We Are 1 --  Chapter 2: Who You Are (and Why You Are Reading This Book) 4 --  Chapter 3: How We Created Our Positions 6 --  Chapter 4: What is "High Concept"? 8 --  Chapter 5: Start with a Good Idea 12 --  Chapter 6: All-Time Worst Pitches 20 --  Chapter 7: How Much Is My Idea Worth? 24 --  Chapter 8: Protecting Your Idea 27 --  Chapter 9: Preparing Your Pitch 29 --  Chapter 10: Getting in the Room 34 --  Chapter 11: In the Room 38 --  Chapter 12: Staying Cool in Development Hell 43 --  Chapter 13: Treatment/Pitch/Synopsis Examples 46
UR  - http://www.loc.gov/catdir/toc/ecip0415/2004004495.html
ER  -