globalization and India's new media assemblage Rai, Amit 1968- creator text bibliography ncu Durham [NC] Duke University Press 2009 monographic eng

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xii, 303 p. : ill. ; 25 cm. Introduction : India and the new nonlinear media assemblage -- "First day, first show" : Bollywood cinemagoing and the new sensorium -- Contagious multiplicities and the nonlinear life of the new media -- "The best quality cinema viewing . . . everywhere. everytime.": on the malltiplex -- Mutagen in India -- "With you every moment in time" : on the emergent ittafaq (chance) assemblage -- Conclusion : clinamedia. Amit S. Rai. Includes bibliographical references (p. [275]-289) and index. Motion picture industry India Bombay Mass media India Motion pictures India Globalization India PN 1993.5 R149u 2009 302.23 9780822343943 (cloth : alk. paper) 0822343940 (cloth : alk. paper) 9780822344124 (pbk. : alk. paper) 0822344122 (pbk. : alk. paper) 2008052620 NcD/DLC 081204 20230410130607.0 74318