The art of public speaking /
Stephen E. Lucas.
- 7th edition
- Boston, Mass. : McGraw Hill, c2001.
- xxxiv, 474 pages : color illustrations ; 26 cm.
Includes bibliographical references and index.
1. Speaking in public -- 2. Ethics and public speaking -- 3. Listening -- 4. Selecting a topic and purpose -- 5. Analyzing the audience -- 6. Gathering materials -- 7. Supporting your ideas -- 8. Organizing the body of the speech -- 9. Beginning and ending the speech -- 10. Outlining the speech -- 11. using language -- 12. Delivery -- 13. Using visual aids -- 14. Speaking to inform -- 15. Speaking to persuade -- 16. Methods of persuasion -- 17. Speaking on special occasions -- 18. Speaking in small groups.