Seethaler, Sherry, 1970-

Lies, damned lies, and science : how to sort through the noise around global warming, the latest health claims, and other scientific controversies / Sherry Seethaler. - 1. ed. - Upper Sadle River, N.J. : FT Press, 2009. - xxiv, 198 p.

Preface xvii Introduction xix Chapter 1:Understand How Science Progresses and Why Scientists Sometimes Disagree 1 Chapter 2: Who's Who?: Identify Those Who Hold Stake in an Issue and What Their Positions Are 29 Chapter 3: Decisions, Decisions: Elucidate All the Pros and Cons of a Decision 43 Chapter 4: Compare and Contrast: Place Alternatives in an Appropriate Context to Evaluate Tradeoffs 59 Chapter 5: What Happens If!?: Distinguish Between Cause and Coincidence 73 Chapter 6: Specific or General: Recognize How Broadly the Conclusions from a Study May Be Applied 89 Chapter 7: Fun Figures: See Through the Number Jumble 99 Chapter 8: Society's Say: Discern the Relationships Between Science and Policy 113 Chapter 9: All the Tricks in the Book: Get Past the Ploys Designed to Simply Bypass Logic 139 Chapter 10: Fitting The Pieces Together: Know How to Seek Information to Gain a Balanced Perspective 161 Conclusions: Twenty Essential Applications of the Tools 177 Acknowledgments 183 About the Author 184 Index 185 / Potions, Plot, Personalities.

0137155220 (hardback : alk. paper) 9780137155224 (hardback : alk. paper)


Communication in science.
Information resources--Reviews.
Global warming.
Comunicación en ciencia
Comunicación científica.
Recursos de información.
Calentamiento global.

Q 223 / S453l 2008

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