TY - BOOK AU - Medina,Mercedes TI - Creating, producing and selling TV shows: the case of the most popular dramedies in Spain T2 - Collection media XXI PY - 2009/// CY - Lisboa PB - FormalPress N1 - Incluye bibliografía; The economics of series as audiovisual entertainment products -- Family "dramedy" production standards -- Programming of family series -- commercial exploitation of series -- contemporary family television viewing: cuéntame and Los Serrano -- Dramatic fallacy and the representation of family in television fiction N2 - This book is a seious and welcome account of a particular television genre and its production and the organization of its topics illustrates some of the complexity of television as an object of study. It is the product of a team of academics bringing different methodological skill to the analysis ER -