@book{96087,
	author = {Croll, Alistair and Yoskovitz, Benjamin},
	title = {Lean analytics : },
	publisher = {Universidad Internacional de la Rioja (UNIR Editorial), },
	year = {2014},
	series = {UNIR Emprende},
	address = {Logroño :},
	note = {Incluye índice.  }
}