Biblioteca Juan Bosch Search for 'an:3960'

Social media analytics : effective tools for building, intrepreting, and using metrics /

]]> By Sponder, Marshall.
New York : McGraw-Hill, 2012 .
xiv, 316 p. : 24 cm..
9780071768290 (alk. paper) | 0071768297 (alk. paper)

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Basic marketing research : applications to contemporary issues /

]]> By Malhotra, Naresh K..
Upper Saddle River, NJ : Prentice Hall, 2002 .
xxxiii, 685 p. : , Free student CD included: SPSS student edition 10.0 for windows. 26 cm. +.
0133768562 (hardback : alk. paper) | 9780133768565

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Marketing research : an applied orientation /

]]> By Malhotra, Naresh K..
Upper Saddle River, N.J. : Prentice Hall, 2004 .
xxix, [782] pages : 29 cm + .
0130337161 | 9780130337160

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Investigación de mercados : un enfoque práctico /

]]> By Malhotra, Naresh K..
México : Prentice-Hall, 1997 .
xxxv, 890 pages : , Título original : Marketing research : an applied orientation. 26 cm..
968880844X | 9789688808443

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Why we buy : the science of shopping /

]]> By Underhill, Paco, .
New York : Simon & Schuster paperbacks, 2009 .
xii, 306 p. ; , Includes index. 22 cm..
9781416595243 | 1416595244 | 0684849135 | 9780684849133

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Investigación de mercados /

]]> By Malhotra, Naresh K..
México : Pearson Educación, 2008 .
xxxiv, 811, [67] p. : , Título original: Marketing research : an applied orientation 27 cm..
9702611857 | 9789702611851

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