La pubblicità : [suscitare emozioni per accendere desideri] / Annamaria Testa.

By:

Testa, Annamaria, 1953-

Material type:

TextLanguage: English Series: Farsi un'idea ; 83Publication details: Bologna : Il mulino, 2007.Edition: 3. edizione aggiornataDescription: 141 pages ; 20 cmISBN:

8815118624
9788815118622

Subject(s):

DDC classification:

LOC classification:

HF 5821 T342p 2007

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Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Barcode
Libro	Biblioteca Juan Bosch	Biblioteca Juan Bosch	Ciencias Sociales	Ciencias Sociales (3er. Piso)	HF 5821 T342p 2007 (Browse shelf(Opens below))	1	Available	00000070975

First ed. 2003, now updated.

A. Testa teaches at the Universitáa Bocconi of Milan.

Includes bibliographical references.

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