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Six pixels of separation : everyone is connected : connect your business to everyone / Mitch Joel.

By: Material type: TextLanguage: Eng Publication details: New York : Business Plus, 2009.Edition: 1st edDescription: xii, 288 p. ; 24 cmISBN:
  • 9780446548236
  • 0446548235
Subject(s): DDC classification:
  • 658.8/72 22
LOC classification:
  • HD30.37 .J64 2009
Online resources:
Contents:
I google you-- just like you google me -- The trust economy -- Entrepreneurship 2.0 -- Faith-based initiatives, viral expansion loops, and the long road -- Know control -- The real world -- You are media -- From mass media to mass content -- Digital Darwinism -- From mass media to "me" media -- Burn the ships -- Tribal knowledge -- Digital nomad -- Participation 2.0.
Summary: Digital marketing expert Joel takes on the fascinating world of today's marketing from a whole new perspective. The author reveals the inner secrets highly successful Internet capitalists use to expand business and to reach global audiences.
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Holdings
Item type Current library Home library Collection Shelving location Call number Vol info Copy number Status Barcode
Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Ciencias Sociales Ciencias Sociales (3er. Piso) HD30.37 .J64 2009 (Browse shelf(Opens below)) 4 1 Available 00000110987

Includes index.

I google you-- just like you google me -- The trust economy -- Entrepreneurship 2.0 -- Faith-based initiatives, viral expansion loops, and the long road -- Know control -- The real world -- You are media -- From mass media to mass content -- Digital Darwinism -- From mass media to "me" media -- Burn the ships -- Tribal knowledge -- Digital nomad -- Participation 2.0.

Digital marketing expert Joel takes on the fascinating world of today's marketing from a whole new perspective. The author reveals the inner secrets highly successful Internet capitalists use to expand business and to reach global audiences.

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