000 00689cam a2200229 a 4500
001 10864
005 20230410115634.0
008 060907s1991 mau 001 0 eng
010 _a 90024150
020 _a0316551546
050 1 4 _aHF 5813 M468w 1991
100 1 _aMayer, Martin,
_d1928-
245 1 0 _aWhatever happened to Madison Avenue? :
_badvertising in the '90s /
_cby Martin Mayer.
250 _a1st ed.
260 _aBoston :
_bLittle, Brown,
_cc1991.
300 _axix, 269 p. ;
_c22 cm.
504 _aIncludes bibliographical references and index.
650 0 _aAdvertising
_zUnited States.
650 4 _aPublicidad
_zEstados Unidos.
942 _2lcc
_cbk
946 _aSH
999 _c45122
_d45122