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_aHF5415.1265 _bD897f 2010 |
| 100 | 1 | _aDunay, Paul. | |
| 245 | 1 | 0 |
_aFacebook marketing for dummies / _cby Paul Dunay and Richard Krueger. |
| 260 |
_aHoboken, N.J. : _bWiley, _cc2010. |
||
| 300 |
_axvi, 294 p. : _bill. ; _c24 cm. |
||
| 490 | 1 | _a--For dummies | |
| 500 | _aIncludes index. | ||
| 505 | 0 | _aPt. I. Getting Started on Facebook -- Ch. 1. Introducing Facebook Marketing -- Ch. 2. Joining the Facebook Community -- Ch. 3. Finding Your Way Around -- Pt. II. Putting Facebook to Work -- Ch. 4. Creating a Page for Your Business -- Ch. 5. Developing a Facebook Marketing Plan -- Ch. 6. Promoting Your Page -- Ch. 7. Facing Facebook Groups -- Ch. 8. Hosting Facebook Events -- Pt. III. Strategies for Advertising Success -- Ch. 9. Checking out Advertising Options and Strategies -- Ch. 10. Measuring Advertising Success - One Click at a Time -- Ch. 11. Buying and Selling within the Marketplace -- Pt. IV. Riding the Facebook Viral Wave -- Ch. 12. Dressing Up Your Facebook Page with Applications -- Ch. 13. Hosting Your Own Facebook Contest -- Ch. 14. Surveying the Crowd -- Ch. 15. Reaching out Further with Facebook Connect -- Pt. V. The Part of Tens -- Ch. 16. Ten Reasons Why Your Business Needs a Facebook Page -- Ch. 17. Ten Business Etiquette Tips for Facebook -- Ch. 18. Ten Facebook Blogs for Business -- Ch. 19. Ten (Plus One) Must-Have Facebook Applications for Your Business -- Appendix A. Web Links For Facebook Marketing -- Appendix B. Protecting Your Identity in Facebook. | |
| 630 | 0 | 0 | _aFacebook (Electronic resource) |
| 650 | 0 | _aInternet marketing. | |
| 650 | 0 | _aInternet advertising. | |
| 700 | 1 | _aKrueger, Richard. | |
| 830 | 0 | _a--For dummies. | |
| 938 |
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