000 01208cam a2200325Li 4500
001 87827
005 20230410115651.0
008 050221s2010 si a g b 001 0 eng d
041 _aeng
020 _a9814302074 (hbk.)
050 1 4 _aHG 1616
_bK52b 2010
082 0 0 _a332.1/7
100 1 _aKing, Brett,
_d1968-
245 1 0 _aBank 2.0 :
_bhow customer behaviour and technology will change the future of financial services /
_cBrett King.
260 _aSingapore :
_bMarshall Cavendish Business,
_c2010.
300 _a397 p :
_bill. ;
_c24 cm.
501 _a"Audacious, provocative and... controversial, Brett King redefines the paradigm of consumer banking".
504 _aIncludes bibliographical referentes
505 0 _aPart one: changes in customer behaviour; --- Part two: fixing the broken bits-channel improvement; --- Part three: the road ahead- beyond channel.
600 1 0 _aKing, Brett,
_d1968-
650 0 _aBanks and banking
_xCustomer services
650 0 _aBank management
650 0 _aFinancial services industry
650 4 _aBancos
_xServicio al cliente.
650 4 _aBancos.
650 4 _aServicios bancarios.
942 _2lcc
_cbk
994 _aC0
_bDRFGD
946 _aPP
999 _c45689
_d45689