000 01265cam a22003374a 4500
001 27948
005 20230410115806.0
008 060126s2006 njua b 001 0 eng
035 _a14241893
925 0 _aacquire
_b2 shelf copies
_xpolicy default
942 _2lcc
_cbk
010 _a2006002669
020 _a0805853804 (clothbound : alk. paper)
020 _a0805853812 (pbk. : alk. paper)
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 1 4 _aHM 263
_bA935s 2006
082 0 0 _a659.2
_222
100 1 _aAustin, Erica Weintraub.
245 1 0 _aStrategic public relations management :
_bplanning and managing effective communication programs /
_cErica Weintraub Austin, Bruce E. Pinkleton.
250 _a2a ed.
260 _aMahwah, N.J. :
_bL. Erlbaum Associates, Inc.,
_c2006.
300 _axv, 411 p. :
_bill. ;
_c24 cm.
440 0 _aLEA's communication series
504 _aIncludes bibliographical references (p. 389-399) and index.
650 0 _aPublic relations
650 0 _aPublic relations
_xManagement.
700 1 _aPinkleton, Bruce E.
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip067/2006002669.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0662/2006002669-d.html
999 _c48061
_d48061