000 02092cam a2200361 a 4500
999 _c73662
_d73662
003 BJBSDDR
005 20230410130355.0
007 ta
008 970725s1998 caua b 001 0 eng
020 _a0761909265 (pbk. : acidfree paper)
020 _a9780761909262 (pbk. : acidfree paper)
040 _aDLC
_cDLC
_bspa
041 _aeng
050 1 4 _aP 96
_bP869m 1998
082 0 0 _a302.23
100 1 _aPotter, W. James
245 1 0 _aMedia literacy /
_cW. James Potter.
260 _aThousand Oaks :
_bSage Publications,
_cc1998.
300 _axxxi, 406 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
505 0 _aINTRODUCTION : What is media literacy? -- The importance of media literacy -- SKILLS : How does the human mind work? -- Developmental perspective -- KNOWLEDGE : What is news? -- Commercial advertising -- What is entertainment? -- Development of the mass media industries -- Economic perspective -- Who owns and controls the mass media? -- What is an audience? -- Broadening our perspective on media effects -- How do the effect processes work? -- Media influence on institutions -- The importance of real-world knowledge -- PUTTING IT ALL TOGETHER : The media literacy perspective -- Strategies for increasing literacy.
650 0 _aMedia literacy.
650 4 _aAlfabetización informacional
_93612
650 4 _aTecnologías de la información y la comunicación
_91572
650 4 _aAlfabetización tecnológica
_919446
650 4 _aMedios de comunicación de masas
_91587
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0656/97033726-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0656/97033726-t.html
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0734/97033726-b.html
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2lcc
_cBK